Senior Strategist

McJ is looking for a senior strategist who can turn information into powerful stories that inspire creative work and move brands forward. The ideal candidate will have a sharp, curious, and insight-driven mindset, with a deep understanding of human behavior and the ability to shape strategic direction.RequirementsOwn consumer research projects from start to finishLead and oversee research with a deep understanding of human truthsDevelop inspiring discussion guides with unique questions and exercisesSupport/co-lead all research initiativesFind innovative ways to deliver research findings to inspire teams and clientsLead/co-lead the research and development of brand foundationsLead/co-lead brand personality developmentPartner with creatives in identity/brand book creationBecome a trusted partner with Creative and Engagement teamsShare interesting and relevant cultural happenings/shifts, industry trends, category happenings and brand communications with strategy team and agencyServe as the brand steward in all internal and external meetingsAnalyze client data, reframe client problems and offer new solutions to open up opportunitiesWork with Engagement/Comms to build, define and contextualize audiences through MRI-Simmons or comparable toolsCollaborate closely with creative teams day-to-day to sharpen insights and strategiesWork across departments to organize, extend and connect creative ideas into campaign ecosystemsSupport/co-lead initiative planning with Brand teamBenefitsGenerous Paid Time Off401k MatchingRetirement PlanVisa SponsorshipFour Day Work WeekGenerous Parental LeaveTuition ReimbursementRelocation AssistanceOriginally posted on Himalayas